Note 9: AkzoNobel Cares
Caring for society and local communities is a vital part of our global activities. As a responsible company, we run various programs that show how highly we regard our role in society. As well as helping people and their surrounding neighborhoods, these programs also contribute to building employee pride and strengthening our reputation.
Our societal contribution is organized under the AkzoNobel Cares umbrella, which includes our Community Program, “Let’s Colour” initiative and long-established Education Fund.
Between 2015 and 2019, we positively impacted 40 million people by running over 900 projects in 120 countries and trained around 30,000 people.
Connecting with the communities that are close to our workplaces and supporting their development has always been an essential part of who we are.
In 2019, we continued to demonstrate our passion for paint and empower our people to initiate Community Program projects all over the world. These projects create a positive impact for our communities, our employees and our brands.
During the year, 140 Community Program projects took place in 14 countries, benefiting 148,000 people. Around 4,300 AkzoNobel volunteers were involved.
The global “Let’s Colour” program highlights our belief that paint has the power to transform lives by revitalizing communities and making living spaces more liveable and inspiring. In 2019, we staged 83 “Let’s Colour” projects in 24 countries. Thanks to the involvement of 1,115 AkzoNobel volunteers and the donation of paint, we made a difference to countless neighborhoods and living spaces, benefiting more than 5.3 million people.
2019 also marked the third year of our global partnership with SOS Children’s Villages. As a member of the Global YouthCan! platform, we work together to advance the employability of youth at risk in 15 countries. Through our painter academies and by offering soft skills programs, mentoring and traineeships, we trained around 1,400 young people throughout the year. We also refreshed 12 SOS Children’s Villages with paint to help create happy homes. We intend to expand the partnership over the next few years. For more details, visit: www.letscolourproject.com
Together with partner Plan International Netherlands, we set up the Education Fund in 1994, so 2019 was its 25th anniversary. We aim to empower the next generation by improving education in developing countries and offering young people new skills, training and mentoring.
We’re proud of the tens of thousands of young people in countries such as Bolivia, Brazil, China, Ecuador, India, the Philippines and Vietnam who use our programs to build a brighter future for themselves and their communities. During 2019, the Education Fund started supporting STEM (Science, Technology, Engineering and Mathematics) training in China and continued to support youth economic empowerment and entrepreneurship training in India.