We have continued with the pilot phase of our Cradle to Cradle (C2C) activity with German professor Michael Braungart and his EPEA organization. This is enabling our businesses to explore the opportunities of the C2C concept. For our coatings businesses, the focus is on identifying products that support new functionality, for example recyclability, or absorption of air pollutants, rather than simply reducing footprint. Several exploratory projects are being developed with partners.
AkzoNobel has also been involved in a partnership with other corporations, research institutions and academia to develop a model for a C2C coatings/chemical plant, the “Factory of the Future”. The facility design is based – as far possible – on C2C principles and emphasizes renewable energy, water management and active materials and transport management.