Change

The strategic agenda today


Our new strategic agenda is firmly focused on delivering growth. This will be supported by a renewed emphasis on functional excellence and will continue to be balanced by a disciplined approach to cash management. These agenda items will be supported by continued focus on building and leveraging our Talent Factory, living the AkzoNobel values and embedding safety and sustainability in everything we do.

A description of 2010 activities and plans for 2011 for each strategic agenda item follows.

Strategic agenda

Innovate more to respond to global mega-trends and deliver on solution promises

Accelerate profitable growth through market share gain, margin management and industry consolidation, particularly in high growth countries

Deliver business models that serve the needs of the mid-markets

Drive functional and operational excellence, with focus on RD&I, supply chain, finance and HR

Manage capital and cash in a disciplined manner

Build and leverage our industry-leading Talent Factory

Live the AkzoNobel values by creating a culture of confidence, cooperation and co-creation

Embed safety
and sustainability
in everything we do

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