Surface Chemistry key developments 2014

  • We saw positive growth momentum in key market segments such as agrochemicals, lubricants, fuels and organoclays and had a stronger second half in the business overall
  • We redesigned our organizational structure to deliver a “market-in” culture, mainly in Marketing and Sales, RD&I and Supply Chain functions. This resulted in improvements in service levels to customers and increased capacity at key sites
  • A number of new adjuvants for crop protection were introduced
  • We launched Armovis Complete, a viscoelastic surfactant (VES) for oil and gas well completion fluids
  • We introduced new polymer additives for hair styling product formulations such as Balance RCF and Biostyle XH
  • A global partnership with Nukamel was formed to supply nutritional emulsifiers that improve fat digestibility and feed efficiency for young animals

Chemical platform

Surfactants

Some of our customers

  • Baker Hughes
  • BYK Additives
  • Lubrizol
  • Monsanto
  • Potash Corporation of Saskatchewan
  • Procter & Gamble

Top raw materials

  • Animal fats
  • Vegetable oils
  • Starch (corn, potato, tapioca)

Key cost drivers

  • Biofuels, food prices
  • Ethylene prices
  • Propylene prices
  • Oil and gas prices