Decorative Paints Asia

  • The China business significantly outperformed the market, mainly due to premium segment growth and cost control
  • Operating income increased substantially in South East Asia and Pacific, with 2013 being a particularly strong year for Indonesia, while the market in Vietnam began to recover
  • In India, the business adapted to a change in market dynamics to take advantage of major growth in the mid-tier paints sector and combined this with accelerated distribution in smaller towns
  • The Ambiance range was launched in China, where efforts to drive our zero VOC range of products is continuing
  • New mass market offerings were introduced in Malaysia and Indonesia, while Dulux EasyClean was relaunched in South East Asia with a new campaign based around KidProof technology
  • A new paint factory was opened in Gwalior, India, and we added 56 small towns to our distribution network

Revenue in € millions

Decorative Paints Asia – Revenue in € millions (bar chart)

Key brands

Decorative Paints Asia – Key brands (logos)